Bower SFD296S Digital Automatic Zoom Flash (for Sony Alpha) with (4) AA Batteries + Reflector + Cleaning Kit

The Bower SFD296S Digital Automatic Zoom Flash is an innovatively designed flash unit for both digital and traditional SLR cameras with a wide array of high-end features at an affordable price. This model -- compatible with Sony and Minolta brand SLR cameras -- features fully automatic operation and helps photographers fill shadows, add depth, avoid red-eye and improve image resolution.

Key Features:

• Guide Number of 30m / 99ft
• Full automatic operation with variable f/stop setting
• Full burst manual mode
• Auto Confirmation Indicator
• Low Trigger Voltage (<6v)
• Zoom, Bounce and Swivel Head
• Compact & Lightweight -- only 7oz / 190g (approx. 9 oz / 250g with batteries)
• Economically powered by four AA-size batteries
• Compatible with all cameras with hot shoe contact

Stay powered up with this 2900mAh AA Battery & Charger set

This high-performance Precision Design AA Battery & Charger Kit is specifically designed for use with today's high-tech devices. Featuring a compact design, fast charging, handy LED indicators and multi-voltage circuitry, this charger eliminates the need to constantly purchase costly batteries, and provides your camera or other device with power almost anywhere in the world, thanks to the included European adapter.

Key Features:

• Includes 4 ultra high capacity Nickel Metal Hydride (NiMH) batteries
• LED indicators light red when charging and turn green when finished
• Includes European adapter, and automatically adjusts to any voltage worldwide (110-220volts AC/50/60Hz)
• Memory-free NiMH batteries can be fully recharged at any time, up to 1,000 times
• Charges in approx. 5 hours, then switches to trickle charge to keep batteries ready
• Lightweight, compact design with fold-flat plug for easy storage

Essential items for the proper maintenance of your equipment

It's obvious that the cleaner the lens and camera sensor, the sharper your pictures will be. Dirt, dust, and fingerprints will degrade the image quality of even the finest optics. However, it's equally important to avoid using incorrect cleaning materials which can permanently damage your photo equipment.

This 6-piece cleaning kit contains everything you'll ever need to properly clean your lenses and digital SLR camera, including an air blower, soft brush, cleaning solution, lens tissues, cotton swabs, and a microfiber cloth. Also includes a soft carrying pouch.

See the difference a simple bounce flash diffuser makes!

This Precision Design Flash Bounce Reflector can be utilized with nearly any electronic flash in order to create diffused lighting that will greatly enhance your photographs.

This reflector can be easily fitted to almost any flash unit (using the included Velcro strips) and reflects indirect light onto the subject resulting in a three-dimensional effect, while the soft reflected light creates naturally illuminated images with minimal shadows.

This reflector is particularly useful when it comes to indoor portrait photography, which often suffers from harsh shadows and high contrast due to direct lighting. However, by using the Precision Design Flash Bounce Reflector, it is possible to capture naturally illuminated images with softer shadows and noticeably smoother skin tones.